For online reputation management it is not just important to have a lot of good news on the first page of search results, it is also important to make sure that everything that the customer can find is up to date. One thing that could actually cause the customer to shy away from a company is if a website has not been updated for years. This is often a sign that a company is not open anymore. This could scare customers in ways such as getting them to believe that they might get scammed. This is why it is important to make sure that there is new good news.
Fortunately, one can get the help of others in order to keep the site updated while other people handle the merchandising and the customer service. When one constantly updates his business and his site, then he is going to give the impression of a site that is alive. People are less likely to do business with a dead site. IC Media Direct reviews say this is why it is important to make sure that there is something new being offered. One thing that can’t happen is that the customer gets bored with the company and then moves on to another company.
When it comes to online reputation management, one has to treat it as a full time job. There is a lot that goes into the reputation of a company. Therefore, people have to make sure that there is at least an eye on the reputation and the image of the company. With this type of activity, a good use of reputation management is going to be very helpful when it comes to making sure that there is information that is flattering to the company. That way, people will find a good reason to visit the company.
Mike Baur is the Executive Chairman and a Co-founder of Swiss Startup Factory; a startup accelerator that focuses on creating worldwide companies that disrupt the current norms, business models, and products by providing them with services, financing, mentoring, couching, office space, and access to a large investor and entrepreneurial network. As an entrepreneur and businessman, Mike has an experience of over 20 years in the Swiss banking industry and is responsible for financing and fundraising at the Swiss Startup Factory. He lives in Fribourg, Switzerland where he has strong connections, and he is successfully satisfied for having made his early passion as a profession.
Prior to starting Swiss Startup Factory with his colleagues in 2014, Mike was a commercial apprentice at UBC; a global company offering financial services in more than 50 countries. He also served at Clariden Leu Bank based in Zurich and Geneva. Mike, however, quit from these organizations and started investing in startup companies where he later co-founded Swiss Startup Factory with Oliver Walzer and MAX Meister. He also participated as a jury associate at START Summitter; a startup pitching competition of St. Gallen University. Mr. Baur was offered the position of Deputy Managing Director in January 2016 when Swiss Startup Factory started working with Coaches Training Institute; a leading in-person coach training school in the world.
Mike successfully led the Swiss Startup Factory in its accelerator program in early 2016 with Goldback Group. He also led the factory to partner with Fintech Fusion in February 2016. His greatest achievement was when the Wall Street Journal profiled his early career in December 2016 from Swiss banking to Startup investments and entrepreneurship. Mike spends most his time in the Swiss youth entrepreneurship and helps different Swiss Startups as a mentor and financial donor. Additionally, he is the Director and Co-founder of Swiss Startup Association; an organization which speaks for startups and founders for better regulatory, tax, and legal environment in Switzerland. Mike earned his Master of Business Administration degree from Rochester New York University and a Bachelor of Business Administration degree from Berne University.
Swiss Startup Factory looks for thriving digital entrepreneurs and provides them with growth opportunities through its strong connections in Switzerland and across the world. The factory has a twofold vision of running a startup accelerator program that will be a global example to other accelerator programs, and being able to offer any startup with all the necessary all-round services. It is located in Dorfstrasse, Zürich.